Your burrito bowl is perhaps getting larger.
After uproar from prospects alleging that Chipotle was serving smaller parts, the corporate’s CEO is addressing the issues.
Throughout a Q2 204 earnings name on Wednesday, Chipotle CEO Brian Niccol emphasised to traders that “beneficiant” portion sizes are a “core model fairness” at Chipotle and the complaints are being addressed.
Associated: Wells Fargo Analysts Examined 75 Bowls at Chipotle — the Portion Sizes Have been Wildly Inconsistent
“There was by no means a directive to offer much less to our prospects. Beneficiant portion is a core model fairness of Chipotle. It at all times has been, and it at all times will likely be,” Niccol mentioned. “With that mentioned, getting the suggestions triggered us to relook at our execution throughout our whole system with the intention to at all times serve our company scrumptious, recent, customized burritos, and bulls with beneficiant parts.”
Niccol added that the corporate is engaged on retraining workers at Chipotle areas the place “outlier” buyer satisfaction scores had been obtained on portion sizes to make sure that all eating places and workers are “constantly making bowls and burritos appropriately.”
“Our company anticipate this now greater than ever, and we’re dedicated to creating this funding to strengthen that Chipotle stands for a beneficiant quantity of scrumptious, recent meals at honest costs for each buyer go to,” he mentioned, on the decision.
Chipotle reported sturdy quarterly earnings, with an 8.7% improve in restaurant site visitors and a web revenue of $455.7 million, in comparison with $341.8 million on the identical time final yr.
Associated: Chipotle’s Robots Can Make Nearly 200 Burrito Bowls an Hour
Final month, a report by a gaggle of Wells Fargo analysts went viral after they ordered 75 burrito bowls the identical method at eight completely different areas and located that portion sizes and weights of the bowls had been wildly inconsistent.
“The parts haven’t reduced in size,” Niccol mentioned throughout an interview with Fortune in Could. “We at all times need to give individuals huge parts that get them excited concerning the meals.”
Chipotle was up almost 23% yr over yr as of Thursday afternoon.
